Google Files Case Against 'Rogue Pharmacies' In US Court

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Google Files Case Against 'Rogue Pharmacies' In US Court By TII News Service Oct 01, 2010 , New Delhi
IN a crackdown on online advertisers of questionable pharmaceutical drugs, Google, the popular search engine, has taken one individual and 50 others to court. Google filed a federal lawsuit in a US district court on Septemer 21, 2010, to block ‘rogue online pharmacies' from preying on its customers. According to Google, the accused violated policies and circumvented technological measures and tight advertiser verification processes, to use its adwords program to illegally promote prescription drugs online without the necessary verification and authentication, thereby breaking the contract. This is probably the first serious attempt to restrict online fraudsters from using its extensive internet network.

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